NHTSA complaint #11702638

Owner complaint summary

Recently, in my 2023 Subaru Outback, I have been having pop-up ads for SirusXM take over my infotainment screen. The ad appears in the center, does not allow the user to interact with the screen - including air conditioning control and traction control selection - and will not go away until I acknowledge the ad. It has appeared when I start the vehicle and while I am driving. I contacted Subaru of America; they first told me to contact SiriusXM. I asked why I was being told to contact SiriusXM for a pop-up ad in my Subaru - of course SiriusXM wants to advertise to consumers, but why would Subaru allow them to display ads in my car whenever they chose? I own my car outright; it is neither a lease nor do I owe money on it, so I should control what sort of media is presented to me and when, and I definitely shouldn't have third party ads appearing in my car at random times without my consent. I was persistent with the Subaru of America representative, and then they claimed they would push an over-the-air software update to my car to resolve the issue, but that has not happened. Now I read that other people have been having this same issue, so I am very disappointed that Subaru would first tell me to call SiriusXM and second pretend like it was a software fluke, but I later read that hundreds of other consumers are having similar problems.